The word dumbfound starts with dumb but actually means amazed.

It’s the founder’s journey. First they call you dumb — crazy, even — for venturing off the proven path.

Maybe they’re right. Maybe you do have to be a little dumb to take such a big risk.

But you do it anyway.

Because you can’t sit still when there’s something to build. a company, a brand, a crazy side project. you just have to.

And along the way, you explain, over and over, why you’re doing this. Some get it. Others pretend.

But you keep on grinding.

Through that grind, through the sleepless nights, the ghosted emails, the partnerships that fell through, the pivots that felt like starting over, and through the headaches and the heartaches, you make it work.

Then, they call you a genius.

They’re amazed.

dumbfound coffee is a nod to those who build something from nothing.

Our grind fuels yours.

🖤